Nike Commercial: Write the Future

Nike Commercial: Write the Future

Since the 2010 FIFA World Cup will start really soon Nike has presented their new commercial called ‘Write the Future’ which features many well known football stars like Wayne Rooney, Franck Ribery, Ronaldihno, Cristiano Ronaldo, Didier Drogba, Andres Iniesta, Cesc Fabregas and many others. The commercial which is basically a short action movie shows how important one pass or one strike can be and how it can change ones life.

Credits:
Agency: Wieden + Kennedy, Amsterdam
Creative Director: Mark Bernath
Creative Director: Eric Quennoy
Copywriter: Stuart Harkness
Art Director: Stuart Harkness
Copywriter: Freddie Powell
Art Director: Freddie Powell
Producer: Elissa Singstock
Producer: Olivier Klonhammer
Executive Creative Director: Jeff Kling
Head of Broadcast: Erik Verheijen
Production Company: Mokkumercials – Amsterdam

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