Nike and advertising agency Wieden + Kennedy Portland have launched another inspiring video entitled “Voices” to celebrate Title IX.
The video features woman athletes. They are telling their story. Combined with the images of little girls, they tell us what challenges they had to face since they were little and decided that they want to be in sports. Now it is quite usual for woman to do sports. But that was not always like that. Spitting, sneering, contempt… They did not care what others think. They had a goal.
The video features these female athletes: marathoner Joan Benoit Samuelson, boxer Marlen Esparaza, and basketball players Lisa Leslie and Diana Taursai.
Watch the inspiring video and tell us what you think about it.
Agency: Wieden + Kennedy Portland
Director: Mark Romanek