Nike and advertising agency have teamed up to make an Olympic campaign. And here is their latest fruit.
Now, you better take out your running shoes, because this is really inspiring. The brand turned to some people, that are not professional athletes, but nevertheless are great. This ad features Nathan. The boy is 12 years old. He’s from London, Ohio. And he is great.
Greatness is not beyond his reach, nor is it for any of us, as the Nike’s campaign announces.
Check out the video and tell us if you liked it.
Agency: Wieden + Kennedy Portland
Global Creative Director: Ryan O’Rourke
Global Creative Director: Alberto Ponte
Interactive Creative Director: Dan Hon
Copywriter: Caleb Jensen
Art Director: Aramis Israel
Senior Agency Producer: Erika Madison
Senior Agency Producer: Shelley Eisner
ECD: Mark Fitzloff
ECD: Susan Hoffman
Agency Head of Production: Ben Grylewicz
Production Company: Park Pictures
Director/DP: Lance Acord