Wieden and Kennedy London launched a new campaign “My Time is Now” for Nike and 2012 European championship this summer.
The epic three minute short features the next wave players like Neymar, M’Vila and Götze. They are challenging the experienced football stars. The commercial starts as a soccer match between Holland and France. But suddenly the eager soccer fans interrupt the match and take over the action on the field. The ad also features such stars as Wesley Sneijder, Mesut Ozil and Danny Welbeck, even LeBron James. The impressive sight.
The advertisement also presents the players’ footwear – the new Nike “Clash Collection” boots.
Watch this amazing ad and tell us what you think about it.
Agency: Wieden + Kennedy London
Client: Nike Football
Date: May 18, 2012