New York Lottery and advertising agency DDB have launched this funny video spot recently.
The commercial features a couple and its grown up children. Caring parents feel the responsibility to talk to their kids about the importance of keeping things fresh. Because living together for decades and trying to make family work don’t happen by an accident. Winning a million, however, does. And you have to be prepared for it, as well, the father says.
Check out this funny video and have a good laugh.
Agency: DDB, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Group Creative Directors: Mike Sullivan, Rich Sharp
Copywriters: Oscar Muller, Daniel Paredes
Art Director: Michael Kushner
Head of Production: Ed Zazzera
Executive Producer: Walter Brindak
Business Manager: Kelly McCann
Group Account Director: Leo Mamorsky
Management Supervisor: Kelly Gorsky
Account Supervisor: Heather Olson
Account Executive: Kemi Adewumi
Account Executive: Tarina Hesaltine
Director: Harold Einstein / Station Films
Executive Producer: Eric Liney / Station Films
Editor: Chuck Willis / Cutting Room
Executive Producer: Melissa Lubin / Cutting Room