Motorola Moto X and advertising agency Droga5 from New York have released a hilarious video lately.
The commercial is from the recent funny campaign “Lazy Phones”, which apparently points to the “bad bad bad” iPhone. In this video the Apple smartphone is played by a guy, who idly lays in a car, while his “master” needs help. See how a lazy smartphone can cause a crash! Also check out other videos from the campaign – “Touchless Control” and “Active Display”.
Watch the spot and have a good laugh.
Agency: Droga5 New York
Client: Moto X
Creative Chairman: David Droga
CCO: Ted Royer
ECD: Neil Heymann
GCD: Mike Long
CD: Scott Bell
CD: Tim Gordon
Head of Integrated Production: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Production Assistant: Goldie Robbens
Prod. Co.: Furlined
Director: Speck and Gordon