Möbel Kraft and advertising agency Lawinenstift from Berlin have made this hysterical campaign.
The videos feature sumo wrestlers hanging out in the house, watching TV, dancing and jumping on bed. You think nothing spectacular? The creatives will make you think again: the slow motion videos reveal the strength of the furniture, when these huge men crash. The title says: really strong furniture.
Watch the video and have a good laugh.
Agency: Lawinenstift, Berlin, Germany
Creative Director / Copywriter: Stefan Litwin
Art Director: Mirella Popp
Photographer: Tom Fischer