MINI Video: Win Small

MINI Video: Win Small

MINI USA and advertising agency Butler, Shine, Stern & Partners have made this incredibly cute video commercial.

The advertisement reveals why little is better. It works harder, therefore it wins. It wins our hearts, as well. The video combines scenes with little people (or even animals) winning against taller and scenes with MINI. Full of action, cool music (“Bombs Below” by Living Things) and strong idea, this ad will win your heart, too.

Watch the video and share your opinion about it.


Client: MINI USA
Agency: Butler, Shine, Stern & Partners
Production Company: Tool
Director: Geordie Stephens
Executive Producers: Brian Latt, Dustin Callif, Oliver Fuselier
Editorial Company: Beast SF
Editor: Doug Walker

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