Mini Film: This Day Forward

Mini Film: This Day Forward

Mini and advertising agency WCRS from London have released this short film recently.

The spot features Jake, who lives in Miami and drives his brand new Mini Convertible. However, he seems to have something, also known as the Groundhog day’s effect. Apparently, Mini promises to take his driver on an adventure.

Watch the video and enjoy!


Agency: WCRS, London, UK
Creative Director: Chris Ringsell
Creatives: Richard Nott, David Dearlove
Account Handling: Tom Crossley, Eve Bui, Archie Tollast
Planning: James Stevens
Production Company: Soup
Director: Joachim Back
Producer: Ulrika Alkerlind
Editor: Jeppe Bodskov
Post-Production: Pirates n‘ Paradise
Audio: Loft Berlin

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