Mike’s Hard Lemonade Commercial: Bear in a Bikini Winners

Mike’s Hard Lemonade Commercial: Bear in a Bikini Winners

Mike’s Hard Lemonade and advertising agency Grey New York have launched this hilarious video.

The video documents a holiday of the contest announced back in July. The winners – 31-year-old Tom from Dallas and his mom – were taken to Miami’s South Beach. However, the couple were not alone: they got a bizarre entourage. A huge black bear in a yellow bikini was accompanying the pair.

See funny adventures and have a good laugh.

 

Credits
Agency: Grey New York
Chief Creative Officer: Tor Myhren
Client: Mike’s Hard Lemonade
ECD: Eric Segal
CD: Brian Platt
CD: Andy Currie
Art Director: Matthew Nall
Art Director: Steven Acres
Art Director: Liem Nguyen
Art Director: Alex Kaplan
Copywriter: Robert Cuff
Copywriter: Duc Nguyen
Copywriter: Barry Katz
Agency Producer: Diana Gay
Agency Digital Producer: Steven Hubert
Digital Strategist: Todd Sussman
Production Company: Rooster
Director/DP: Robert Gilbert

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