McDonald’s Commercial: Parallel Lives

McDonald’s Commercial: Parallel Lives

McDonald’s and advertising agency Leo Burnett from UK have released this amusing video ad.

The spot depicts how two different and remote generations collide. Camera follows a group of hip teenagers enjoying their life, using their smartphones, listening to new music. The scenes are combined with a senior’s lifestyle. However, no matter how different they are, they meet at McDonald’s.

Watch the spot and share your opinion about it.

Agency: Leo Burnett, UK
Copywriters / Art directors: Phillip Meyler, Darren Keff
Creative Director: Justin Tindall
Media Agency: OMD
Planner: Grace Cowey
Production Company: Pulse
Director: ThirtyTwo
Production Company Producer: Mark Harbour
Agency Producer: Graeme Light
Editor: Paul Watts / The Quarry
Post-production: MPC
Audio post-production: 750MPH Recording Studios

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