McDonald’s and Toronto’s creative agency Cossette have launched a funny commercial entitled “McDonald’s?”.
The video features a guy who asks people in the streets all around the world where McDonald’s is. Sometimes it takes them a little time to figure out if he speaks about that McDonald’s where people eat. But since they get what he is asking about, they know exactly what direction to show him. The video brings the message: McDonald’s is the brand that turns strangers into friends.
Watch the video and tell your opinion about it.
Advertising Agency: Cossette, Toronto, Canada
Creative Directors: Matthew Litzinger, David Daga
Art Director: Matthew Litzinger
Copywriter: David Daga
Agency Producer: Leanne McLellan
Production House: OPC
Director: Jeff Low
Directors of Photography: Good Dear Good
Executive Producer: Harland Weiss
Editing House: Poster Boy Edit
Editor: Mark Paiva