McDonald’s and advertising agency TBWA from Paris have released a very funny campaign recently.
The spot features a young kid at the dentist’s office. Surprisingly, he opens his mouth, but just when the dentist reaches out to look at his teeth, he closes his mouth. It seems that he teases the doctor. However, in the end we find out that a tempting picture of McDonald’s fries outside the office window makes him crazy.
Watch the spot and have a good laugh.
Agency: TBWA\France, Paris
Creative director: Jean-François Goize
Art directors: Sebastian Skrzypczak, Marianne Fonferrier
Copywriters: Stephane Kaczorowski, Antoine Colin