Martell XO and advertising agency BEING from France have made this beautiful video ad.
The company is proud to present the film, which launched the global campaign. Discover the brand’s motto: that we all have wings, but only few of us know how to use them. According to legend, in 1715 Jean Martell has followed a swift, that brought him to Cognac, where Martell has founded the company.
Watch the video and share your opinion about it.
Agency: BEING, France
Creative director: Paul Wauters
Art director: Matthieu Camilieri
Copywriter: Kate McMullen
Accounts: Alexa Pantanella, Lise Abou-Bechara, Fanny Buisseret
Strategy: Nicolas Chemla
Director: James Gray
Director of Photography: Darius Khondji