Lyon Tourism and advertising agency Jardin des marques have released this amusing video spot recently.
The story begins in a kitchen, where a kid finds an old book. He secretly starts reading it and the video turns into a cartoon. Apparently, it is an old cook book. Lyon promotes its gastronomy tradition, by telling a story about a secret culinary school. The video is really beautiful and entertaining – check it out!
Watch the spot and tell us if you liked it.
Agency: Jardin des marques, Bordeaux, France
Creative Director: Eric Diratzouyan
Copywriter: Olivier Pouponneau