Louis Vuitton and advertising agency Ogilvy & Mather Paris have launched this amazing video entitled „Dream“.
The video features Yasiin Bey, a.k.a. Mos Def, and is a tribute to Muhammad Ali. Bey is reciting Ali’s famous speeches in the dark boxing ring, while graphic designer Niels Shoe Meulman is making a beautiful calligraphy.
This is the first film campaign for the company. Moreover, the campaign is launching a website, dedicated to Ali. And stay tuned for more videos from LV this autumn.
Watch the ad and tell us if you enjoyed it.
Agency: Ogilvy & Mather Paris
Client: Louis Vuitton
Director: Stuart McIntyre
Production Company: Steam Films
Creative Director: Kurt Novack
Art Director: Adrien Havet
Video Production: Steam Films
Sound Production: Apollo Studio
Sound Production: Yan dal Santo
Design/Typography: Niels Shoe Meulman