Liqui-Fruit Park and advertising agency Bester Burke from Cape Town have released this funny campaign recently.
The brand promotes its new package, which goes without a straw. No more slurping, but the drinkers don’t know that yet. They are looking for a straw instead and look really ridiculous, when they realize there is nothing to slurp. The spots are short, funny and straight to the point – awesome!
Watch the videos and have a good laugh.
Agency: Bester Burke, Cape Town, South Africa
Creative Director: Stephen Burke
Art Director: Romano Cardinal
Copywriter: Jacques Laubscher
Director: Peri van Papendorp
Production Company: Giant Films