Lg-Concult (Law Offices) and Russia’s creative agency Friends have made this funny commercial.
The video features two guys. They are throwing a coin. The winner slaps the other on a face. One of them seems to always win since the number falls out more often. But then the coat of arms falls out. The viewer waits for the other guy to slap a face. However, he just receives another slap on the other side of a face.
The video promotes Law Offices efforts to decrease the unfair and illegal terms and conditions .
Watch the video and tell us what you think about it.
Advertising Agency: Friends, Moscow, Russia
Chief Creative Officer: Maxim Ponomarev
Creative Directors: Arina Avdeeva, Denis Eliseev
Copywriter: Semyon Polyakovskiy
Art Director: Alexander Zavacky
Production company: The Viewmakers’
Studio Producer: Yana Krylova
Director: Roman Jirnih
D.O.P: Alexander Starostin
Sound Production: Starbox Production
Published: April 2012