Lenovo Commercial: Seize the Night

Lenovo Commercial: Seize the Night

Lenovo and New York’s Saatchi and Saatchi have launched a new amazing advertisement promoting the Ideapad Ultrabook.

The impressive five minute long video looks like a good action movie. A group of young people pass by a Lenovo from one city’s place to another, with a secret information included. Final step is a risky task – to go through a guarded building. But the young guy succeeds. At the end the plan’s idea is revealed: the group is responsible for turning off the lights in the whole city and using them on an entertaining purpose – the exciting lights show.

Watch the cool video and tell us if you enjoyed it.


Client: Lenovo
Agency: Saatchi & Saatchi New York
Director: Tomas Jonsgarden

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