Kia Video: Soul Hamster

Kia Video: Soul Hamster

Kia and advertising agency David&Goliath from Los Angeles have released this awesome video spot just recently.

The company has collaborated with Lady Gaga and presents her song „Applause“ from her upcoming album. The video features three chubby hamsters, who are exercising excessively. In the end we find out why: there is a red carpet situation for these adorable animals.

Colin Jeffery said: „We’ve had fun evolving the Hamsters’ looks, personalities and taste in music. Over the years, we’ve developed a specific VFX process to make the Hamsters as detailed and life-like as possible. Given my familiarity with this process and the fact that I’ve recently directed some other work, it wasn’t a huge stretch to get behind the camera and take on directing our latest commercial“.

Watch the spot and share your impressions about it with us.

 

Credits
Agency: David&Goliath Los Angeles
Chief Creative Officer: David Angelo
Client: Kia
Executive Creative Director: Colin Jeffery
CD/Copywriter: Gary DuToit
CD/Art Director: Eron Broughton
ACD/Copywriter: Greg Buri
ACD/Art Director: Basil Cowieson
ACD/Art Director: Kriss Grove
Executive Producer/Managing Director: Carol Lombard
Executive Producer: Paul Albanese
Associate Strategic Planning Director: Steven Garcia
Senior Planner: Armando Potter
Production Company: @radical.media
Executive Producer: Frank Scherma
Director of Photography: Toby Irwin
Producer: Kathy Rhodes
Production Designer: Brock Houghton
Wardrobe Stylist: Christina Blackaller
Special Effects: Legacy Effects
Postproduction: MPC
VFX Supervisor/3D Lead Artist: Andy Boyd
Compositing Supervisor: Jake Montgomery
Animation Lead: Stew Burris
Animator/Rigger: Ian Wilson
Animator: Jean-Dominique Fievet
Record Label: Interscope
Artist: Lady Gaga
Sound Design: Hammers Project
Sound Designer: Johannes Hammers
Music Editing: Massive Music
Audio Mix: Margarita Mix
Mixer: Nathan Dubin

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