Khaki Life Khaki and creative agency McGarrah-Jessee have launched a funny commercial campaign.
The campaign includes three videos. Each one features a moderator presenting the Khaki pants for men. It is so stereotypical to think that khaki – light brown color – is only for carpets. Why men cannot wear it? “Break free from those shackles and strap on some Life Khaki!”, the moderator encourages.
The videos are shot in a theater stage kind of space. It features men and ridiculous decorations. With the charismatic moderator it makes a perfect mix to get the funny ads.
Watch the videos and have fun.
Advertising Agency: McGarrah-Jessee, USA
Creative Director: James Mikus
Art Director: Ross Aboud
Copywriter: Kevin Dunleavy
Agency Producer: Meredith Roach
Account Supervisor: Alisha Sare
Production Company: 3MC / Fueld Films
Directors: Ben Hurst, Dave Thomas
Producer: Barry Heaps
Executive Producers: Brady Anderton, Summer Finley
DP: Munn Powell
Production Designer: Chris Stull