Keep America Beautiful Commercial: Journey

Keep America Beautiful Commercial: Journey

Keep America Beautiful and advertising agency Pereira & O’Dell have released a new funny video commercial.

The amusing spot raises our awareness about recycling. Therefore the creatives have pulled off a compelling story about a plastic bottle. The female voice-over speaks the bottle’s mind out. The empty container travels across America until finds an appropriate bin to crash into. And later is turned into a bench, which is posited on a beach – a very romantic ending. Nice job!

Watch the spot and share your opinion about it.

 

Credits
Agency: Pereira & O’Dell, USA
Chief Creative Officer: PJ Pereira
Executive Creative Director: Jaime Robinson
Associate Creative Director / Copywriter: Eduardo Marques
Associate Creative Director / Art Director: Rafael Rizuto
Copywriters: Ross Cavin, Earl Lee
Art Directors: Chris Adams, Arnau Bosch
Project Manager: Katie Shesgreen
Account Director: Ashley Brown
Account Executive: Jennifer Wantuch
Director of Strategy: Nick Chapman
Strategy Director: Justin Cox
Strategist: Alina Shabashevich
Executive Producer: Jeff Ferro
Broadcast Producers: Judy Kreiter, Elisa Moore
Print Producer: James Sablan
Senior Interactive Producer: Erin Davis
Business Affairs Director: Xandra Ess
Photographer: Roi Brooks
Production Company: MJZ
Director: Victor Garcia
President: David Zander
Executive Producer: Kate Leahy
Producer: Greg Ferguson
Editorial Company: Arcade Edit
Editor: Greg Scruton
Assistant Editors: Laura Sanford, Hilary Ruggiano
Managing Partner / EP: Damian Stevens
Executive Producer: Nicole Visram
Producer: Denice Hutton
VFX: MPC
VFX: Claudia Guevara
Lead Nuke Artist: Alex Harding
Lead Smoke Artist: Marcus Wood
Compositor: Jonathan McKee
CG Lead Artist: Liam Griffin
Color: MPC
Colorist: Adrian Seery
Sound: POP Sound
Mixers: Zac Fisher, Stephen Dickson
Music: Stimmung

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