Jordan Brand and advertising agency Wieden + Kennedy New York have launched this inspiring video entitled “This is Where it Starts”.
The video tells a story of two basketball players, who came from two different parts of the world. The ad looks back at their development as the athletes from early childhood and youth. Finally, they meet face to face at the international game. The video is a tribute to the hard work, dedication and passion that improve skills.
Watch the video and tell us what you think about it.
Client: Jordan Brand
Agency: Wieden + Kennedy New York