Infusium 23 Commercial: Wonderful Hair, Disaster in the Back

Infusium 23 Commercial: Wonderful Hair, Disaster in the Back

Infusium 23 and advertising agency Sigma Group have released this funny video ad recently.

The commercial promotes a hair care line, which makes your hair so beautiful and shiny, that it covers all other flaws. The spot features a pretty lady strutting in the office, attracting everybody’s attention. They simply cannot take their eyes off of her hairdo and do not even notice a catastrophe in her back. Check out yourself!

Watch the video and have a good laugh.

 

Credits
Agency: Sigma Group, USA
Creative Directors: Kristen Krone, Tim Stapleton
Art Director: Sabrina Desimone
Copywriter: Dimitri Vallis

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