Ibis and advertising agency BEETC from London have released this super cute video commercial recently.
The spot promotes the most comfortable beds in the European hotel chain Ibis. The creatives have pulled off an incredible idea: a bunch of bunnies gather in a group on the bed and fall asleep. The cutest ad ever! Also check out the behind the scenes video, which depicts how these adorable animals have performed their role.
Watch the spot and share your opinion about it.
Agency: BETC London
Executive creative director: Neil Dawson
Copywriter: Clive Pickering
Art director: Ciara O’Meara
Director: Ornette Spenceley