Hyundai Commercial: Avoidance

Hyundai Commercial: Avoidance

Hyundai and advertising agency Innocean have released a new funny campaign called “Because Fútbol“ recently.

The brand is an official sponsor of the FIFA World Cup. The creatives demonstrate how love for football takes over people’s lives. A guy rushes home after work and tries to avoid a football broadcast. He turns his head and closes his ears, and tries to get home without knowing who’s won. So that he could enjoy it on DVR. But will his plan work out?

Watch the video and have a good laugh.


Executive Creative Director: Greg Braun
Creative Directors: Barney Goldberg, Tom Pettus
Associate Creative Director / Art Director: David Mesfin
Senior Copywriter: Nick Flora
Director of Integrated Production: Jamil Bardowell
Content Production: Brandon Boerner
Associate Creative Director: David Levy
Senior Copywriter: Ryan Durr
Account Services: Marisstella Marinkovic
Account Director: Lester Perry
Account Supervisor: Casey Nichols
Production Company: Biscuit Filmworks
Director: Aaron Stroller
Managing Director: Shawn Lacy
Executive Producer: Holly Vega
Producer: Mala Vasan
Directors of Photography: Jess Hall, Jokob Ihre
Editorial Company: Union Editorial LLC
Editor: Jim Haygood
Vice President/Executive Producer: Megan Dahlam
Music Company: The Rumor Mill
Telecine Place: CO3
Online Place: Resolution
Record Mix Place: Eleven Sound
Mixer: Scott Burns

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