HTC and advertising agency 171 WorldWide have released this long awaited commercial at last!
The brand has released a teaser a few weeks ago, until it finally premiered its latest work. The spot promotes its motto – “Here’s To Change” – the statement derived from HTC letters. The spot features actor Robert Downey Jr, who presents the situations, that stand for HTC: like “Hipster Troll Carwash”, “Humongous Tinfoil Catamaran” and other exciting funny things. HTC can be anything you want. Check it out!
Watch the spot and have a good laugh.
Agency: 171 WorldWide
Chief creative officers: James Dawson-Hollis, Bill Wright
Creative directors: Robert Downey Jr
Creative director/copywriter: Nathan Dills
Associate creative director/art director: Dennis Lee
Art director: Euan Au
Copywriter: Jeff Heath
Executive producer: Maureen Phillips
Junior producer: Lisa Delonay
Director: Bryan Buckley
Executive producer: Mino Jarjoura
Producer: Jay Shapiro
Director of photography: Scott Henriksen