HSBC Commercial: Serious Play

HSBC Commercial: Serious Play

HSBC and advertising agency JWT London have made this amazing video ad .

The spot promotes the sport feast, which has been held in Hong Kong earlier this year. The cool video depicts the passion of spectators and their habit to wear a specific costume during the tournament. The game takes place at the streets, where these fancy looking guys are transferring a ball. Many great stunts, colorful clothes and cool music in the background make it a one great ad.

Check out the video and tell us if you enjoyed it.


Agency: JWT London
Director: Paul Middleditch
Art Director / Copywriter: Miles Bingham
Art Director / Copywriter: Kevin Masters
Creative Director: Axel Chaldecott
Creative Director: Daniel Hennessy
Planner: Orlando Hooper-Greenhill
Agency Producer: Romila Sanassy
Account Director: Tanya Hamilton-Smith
Account Manager: Rollo Gwyn-Jones
Media agency: Mindshare
Editor: Andy Packer (Annex Films, London), Peter Whitmore (The Editors, Sydney)
Sound: Sam Ashwell

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