Heineken and advertising agency Tribal DDB have released this video, which promotes a new exciting bottle.
People were invited to the party, where they were given interactive Heineken bottles. The new bottles enabled everybody to get involved in the performance. The brand calls it a smart bottle: its sensors react to motion and respond with light. The spot is part of the “Heineken Ignite” campaign.
Watch the video and share your opinion about it.
Agency: Tribal DDB