Since the Valentine’s Day is almost here, some companies have launched ad campaigns offering some gift ideas or just feature some romance. Heineken is not an exception. This company has presented quite an interesting TV commercial which promotes a new beer flavored lip gloss. Well, maybe the visual execution of the idea isn’t the best, but the idea itself is quite good and follows the whole Heineken brand concept. See for yourself and maybe you won’t need to think what to buy this Valentine’s Day.
Advertising Agency: JWT Milan, Italy
Executive Creative Director: Pietro Maestri
Creative Director: Bruno Bertelli
Art Directors: Cristiana Boccassini, Andrea Farina, Vito La Brocca
Copywriters: Bruno Bertelli, Elisa Binda
Production Company: FabbricaVirali Haibun