HEB Video: Laundry Sorting

HEB Video: Laundry Sorting

HEB and advertising agency Richards Group have released a funny campaign.

The spot features NBA stars from San Antonio Spurs. The guys are sorting out their laundry. Whites, blacks – that’s clear. But what about the delicates? Everybody is shocked with Tony Parker’s laundry skills. However, Kawhi makes the biggest impression by holding a pile of laundry with his one hand. The spot is quite bizarrely funny.

Watch the video and tell us if you liked it.


Agency: Richards Group, USA
Group VP Advertising and Marketing: Cory Basso
Director of Advertising: Shelley Hannon
Senior Account Manager: Lena Delgado
Agency: The Richards Group
Brand Creative Group Head: Chris Smith
Art Director: Bo McCord
Copywriters: Wendy Mayes, Brittany Sarrett
Art Director: Kyle Kelley
Director of Broadcast: Greg Gibson
Agency Producer: Debbie Koppman
Business Affairs Managers: Sara Sax, Devona Mayeur
Brand Management: Howard Blevins
Production Company: Sugar Film Production
Director: Chris Smith
Executive Producer: Tony Miglini
Line Producer: Michelle Isbell
Editorial: Fast Cuts
Editorial Executive Producer: Lisa Hill
Editorial Senior Producer: Barbara Sanders
Offline Editor: Jason Payne

Leave a Reply

Your email address will not be published. Required fields are marked *