Hanes Comfort Blend and creatives from The Martin Agency have made this funny commercial entitled „Softer Than A Kitten“.
The video features a bizarre guy, who is wearing kittens! When his friends ask why he does this, he says because they are soft. After guys mock him, he invites Micheal Jordan to tell what he thinks. Well, the basketball star laughs at him, as well. Maybe it is time to think about Hanes Comfort Blend t-shirt.
Watch the video and tell us if you liked it.
Advertising Agency: The Martin Agency, USA
Director: Rocky Morton
Executive Creative Director: Joe Alexander
Senior Vice President, Group Creative Director: Nancy Hannon
Associate Creative Director, Copywriter: Andrew Goldin
Senior Art Director: Mauricio Mazzariol
Senior Vice President, Group Planning Director: Fritz Kuhn
Senior Strategic Planner: Dalynn Kincannon
Account Supervisor: Carrie Bird
Vice President, Executive Broadcast Producer: Molly Souter
Agency Junior Producer: Amy Marek