Guerilla

Guerilla marketing examples from around the world. Best guerilla marketing strategies and implementations.

Empreinte Commercial:  A Holographic Model

Empreinte Commercial: A Holographic Model

The video documents an amazing idea. Empreinte has just opened its store l’Atelier lingerie in Paris. So they had to come with some unique idea that would draw the passers-by attention. They ended up with a holographic model. A beautiful lady appears in a store's window at night, after the store is closed. 3D mannequin would playfully tease the audience and then disappear in a shower of holographic stars.
Les Affaires Guerilla: Creativity in the Streets

Les Affaires Guerilla: Creativity in the Streets

The campaign features a team of parkour collective MTL 551. They are dressed in a colorful suits that covers the whole body – from feet to face. So this strange creature wakes up in the morning, takes a shower and walks to the street to start the campaign. Actors are giving the newspapers to the people and entertain them with the acrobatic stunts.
Stella Artois Black – Experience 60s On The Night Chauffeur

Stella Artois Black – Experience 60s On The Night Chauffeur

To celebrate the launch of its new premium lager in the UK, Stella Artois is hosting a series of interactive theater events called "The Night Chauffeur". For two weeks 10 bars in London are be transformed to a stylish and sophisticated nouvelle vague film setting.
Fiat 500 in the Spanish cinemas

Fiat 500 in the Spanish cinemas

Have you ever been in a single car together with two hundred other people? Well, movie lovers from Madrid and Barcelona had a such chance. Thanks to Fiat's decision to promote the famous Fiat 500 in a different way.