Greenpeace has launched a new interesting commercial in Italy. The spot features amateur footage where UFOs are seen leaving our atmosphere. At the end of the spot it is asked have we ever wondered why they always go away. And the idea Greenpeace wants us to get from this commercial is that it must be something wrong with our environment so that the UFOs are always running away.
Advertising Agency: Thename, Italy
Creative Director: Carlos Anuncibay
Art Director: Carmen Matarrese
Copywriter: Filippo Testa