Goya and advertising agency Dieste have released this nice spot.
The commercial is an ode to the real life chefs, who chisel their cooking skills every day, but maybe don’t get the credit they deserve. Well, the brand gives these unsung heroes just that. Apparently with some help of ready-made foods and ingredients. But don’t tell anybody.
Watch this tongue-in-cheek spot and have a good laugh.
Agency: Dieste, USA
Executive Creative Director: Ciro Sarmiento
Associate Creative Director: Marina Cuesta
Head of Art: Gustavo Zapata
Chief Creative Officer: Paco Olavarrieta
Copywriter: Raúl Méndez
Art Directors: Jesse E Echevarría, Rocío Ramirez
Copy editor: Ixchel Sheehan-Matte
Agency Producer: John Costello
PR: Carla Eboli
Planning: Gabriela Gonzalez, Dannely Kramer
AE: Giovanni Villamar, Mageline Concepción, Jenny Gómez
Production Company: Letca Films
Director: Marcelo Burgos
DP: Martin Hills
EP: Melina Acevedo
Post / Edit House: Lucky Post
Editor: Logan Hefflefinger
Music: Personal Music
Composer: Alexis Estiz