Google Video: Replacement Umpire

Google Video: Replacement Umpire

Google Search and advertising agency Venables Bell & Partners San Francisco have released this hilarious video ad the other week.

The commercial depicts, how Google has saved the baseball match. The ad makes a hint to the NFL referee replacement scandal, that has happened this year. The company suggests, that with Google no such thing would happen, as a replacement umpire consults with it on the field.

The commercial is part of the latest campaign. See the previous ad about Martin van Buren:

Watch the video and have a good laugh.


Agency: Venables Bell & Partners San Francisco
Client: Google Search
Executive Creative Director: Paul Venables
Executive Creative Director: Will McGinness
Art Director: Jason Warne
Art Director: Ezra Paulekas
Copywriter: Alex Flint
Copywriter: Mike Duckworth
Director of Integrated Production: Craig Allen
Agency Producer: Joyce Chen
Production Company: Arts & Sciences
Director: Matt Aselton
Director of Photography: Toby Irwin
Executive Producer: Mal Ward
Executive Producer: Marc Marrie
Producer: Andrew Travelstead
Editing Company: Rock Paper Scissors
Editor: David Brodie
Sound Design: Kim B. Christensen
Music: Human
Mix Company: Lime Studios
Mix: Loren Silber
VFX: A52
VFX Producer: Jamie McBriety

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