We’ve found those fantastic viral videos launched by Procter & Gamble to promote Gillette Venus Embrace in the Russian market. Recently these videos won the Gold in the Film category on the festival 2010 WPP Piran Idea.
But enough talks, better watch yourself. The reasons why women should shave are illustrated very vividly… 😉
Uneasy Stocking Date
Launched: September, 2010
Client: Procter & Gamble
Product: Gillette Venus Embrace
Advetising agency: Ogilvy Group Russia