Gillette and advertising agency BBDO from New York have released this super cool video recently.
The spot features athletes coming to the recording studio! The creatives record the working out men and make an amazing musical collage. The brand promotes its doedorant and makes a training music as a bonus to the product! How exciting is that? The video is really worth checking out: it will probably inspire you to get off that chair and make some push ups.
Watch the spot and tell us if you liked it.
Agency: BBDO New York
Director: Phill Mossman
Music: Michel Gondry