A fantastic advertising move was recently taken by Getty Images, the largest online image bank in the world.
Getty Images decided to select some of the most visited places in Europe and… watermark them. The aim was to draw the attention of people who do not usually use their shopping services. The idea is simple and brilliant, a metal frame suspended the watermark of Getty Images in the air, while its base said: “All images You Can Imagine”.
Launched: November 2010
Client: Getty Images