GE China Video: Ancient Invention

GE China Video: Ancient Invention

GE China and advertising agency TBWA Shanghai have released this beautiful video just recently.

The video is a gorgeous “paper” animation. It takes us back to Ancient China and tells the story of paper – one of the greatest inventions. The eagerness for inventions links the story with GE, which presents V-Scan. The gadget enables a better health care in the most remote places in China.

Watch the video and tell us if you enjoyed it.


Agency: TBWA Shanghai
Client: GE China
Creative Director: Dwayne Koh
Art Director: Jimmy Wang
Copywriter: Haiyang Yu
Agency Producer: Allen Chen
Director: Andreas Ohman
Production Company: Acne Production
Executive Producer: Pia Dueholm
Producer: Olle Lindgren
Post: naïve
Music & Sound Design: Red Pipe

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