Fredrik Hjelmquist, CEO Of A Swedish Store, Will Turn Into A Human Juxebox

Fredrik Hjelmquist, CEO Of A Swedish Store, Will Turn Into A Human Juxebox

PAUSE, a Swedish Home Entertainment Store, selling innovative products with the latest audio/video technology in, has thought of a very crazy way to generate buzz on the internet. Tonight Fredrik Hjelmquist, CEO of the company, will simply turn into a Human Juxebox!

How? He is going to swallow a little wireless receiver/speaker pill. Of course the whole stunt will be livestreamed and there’s a handy countdown timer on the official Human Juxebox website. Website visitors can pick a song and it’ll start playing in the belly of the guy.

Bizarre? Well, but definitely noticeable. Check out the video below:

And a video about the technology behind this pill:

Credits:
Launched: November, 2010
Client: PAUSE
Country: Sweden

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