Beautiful commercial promoting the Football Manager 2010, the new game of the series created by Sports Interactive and distributed by SEGA every year.
Football Manager 2010 is one of the greatest management simulation video game in the world, allowing you to take the club of your choice to glory. The gameplay is simple but the options run deep, allowing you to tweak training, tactics, team talks and much, much more as you bid to turn your side into world-beaters.
Sega’s promotional campaign for Football manager 2010 will include Print, TV, Trade/POS and online advertising techniques.
Print: The title will appear in the national press at launch. Sega’s Ben Payne says it can reach the game’s “primary audience” with this “call to arms”.
Trade/POS: Sega has secured a retailer-specific channel marketing plan for the game. “There won’t be a bigger PC launch campaign between now and Christmas across retail,” claims Payne.
Online: The firm is partnering with Sky Sports and Football 365 to reach nearly four million unique users over a six-week period.
And finally watch new FM 2010 video titled “Make History”, showing the path to be a technical success. This video will run on TV from October 18. Spot created by Frontroom, with production of Gloss Media in partnership with the Post UNIT.
The Football manager 2010 game will be available on multiple platforms including the PC, Apple Macintosh and for the PSP® (PlayStation®Portable). The game will be available for download purchase on October 30th, 2009; boxed editions will be available on November 2nd, 2009 exclusively at Amazon.com.