Foot Locker and advertising agency Wieden + Kennedy from Portland have released a new awesome video spot.
The commercial features Kobe Bryant, who is presenting his new Nike Kobe IX Collection. The creatives compare this with an imaginary situation of Kobe making a piano. If he ever to make an instrument, it would be best of the best. Lionel Richie would play it and world peace would be announced in front of it.
Watch the video and have a good laugh.
Agency: Wieden + Kennedy, Portland, USA
Executive Creative Director: Mark Fitzloff, Susan Hoffman, Joe Staples
Creative Directors: Don Shelford, Rob Thompson
Art Director: Jon Kubik
Copywriter: Adam Noel
Producer: Shannon Worley
Executive Agency Producer: Matt Hunnicutt
Executive Producer: Rani Melendez
DoP: Bojan Bozelli
Line Producer: Rani Melendez
Account Team: Jordan Muse, Heather Morba
Editing Company: Stitch Editorial
Editor: Andy McGraw
Assistant Editor: Alex Tedesco
Post Producer: Chris Girard
Post Executive Producer: Juliet Batter
Visual Effects Company: The Mill
Visual Effects Executive Producer: LaRue Anderson
Flame Artists: James Allen, Glyn Tebbutt
Visual Effects Producers: Dan Roberts, Antonio Hardy