New Fiat commercial is presenting Fiat 500 as the car of the future. Spot, titled “New Times” developed in Brazil and showing animated vision of our automotive future. In Commercial brazilian actor Marcelo Campos speaks over the Beatles track Ob La Di to talk about the times in which the Fiat 500 is just the right car.
Watch the video below and take a cheery view of the future.
About Fiat 500
The Fiat 500 is a car produced by the Fiat Company of Italy between 1957 and 1975, with limited production of the Fiat 500 K estate continuing until 1977. In 2007 Fiat launched a similar looking, retro-styled car, the Fiat Nuova 500.
Released: October 2009
Brand name: Fiat 500
Agency: Leo Burnett Brazil
Agency: Leo Burnett, Brazil
Executive Creative Director: Ruy Lindenberg
Creative Team: Ruy Lindenberg, Javier Talavera, Breno Balbino, Fabio Nagano
Production: Iracema Nogueira Lima, Celso Groba, Fernanda Moura, Camila Aquino
Director: Cadu Macedo, Mateus de Paula Santos
Animation: Vetor Zero
Executive Producer: Alberto Lopes
Producer: Loic Lima Dubois, Roberta Reigado
Sound Design: Tentaculo
Lead Composer: Ed Cortes