Energy Upgrade Commercial: Stay Golden, California

Energy Upgrade Commercial: Stay Golden, California

Energy Upgrade California and advertising agency Lowe Campbell Ewald have released a new funny campaign recently.

The spot features a bear from the California Republic flag. If you expected him to soar up there all day, boy, you were wrong. He lands from it and goes on to make some good deeds around in his state. First of all, the bear, like a true environmentalist, manages his energy use. And moves on to introduce you to some activities that do not consume electricity at all.

Watch the video and have a good laugh.


Agency: Lowe Campbell Ewald, USA
Chief Creative Officer: Mark Simon
Executive Creative Director: Jim DiPiazza
Art Director: David Whaite
Copywriters: Mike Rushing, Tim Deasy
Executive Producer: John Haggerty
Producers: Christopher Robertson, Elizabeth Shum
Managing Director: Angela Zepeda
Account Executives: Jeff Warford, Jeff Bratton, Pamela Johnson
Strategic Planning: Chris Marchegiani
Production Company: Bob Industries
Director: Zach Math
Director of Photography: Gyula Pados
Executive producers: T.K. Knowles, John O’Grady
Line Producer: Bart Lipton
Editing House: Cut and Run
Editor: Graham Turner
Executive Producer: Carr Schilling
Producer: Remy Foxx
Colorist: Siggy Ferstl / Company 3
Audio Mix: Eleven Sound
Mixer: Jeff Payne
Radio Production: Eleven Sound
Engineer: Jeff Payne

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