Ecovia and advertising agency Terremoto Propaganda have released these affective prints.
The campaign raises our awareness about safe driving. You, of course, know that driving and drinking, texting or speeding do not mix. But how about if this knowledge was slapped in you face? Suddenly it makes more sense than ever.
See the prints below and share your opinion about the campaign.
Agency: Terremoto Propaganda, Curitiba, Brazil
Creative Director: Ricardo Gandolfi
Art Director: Guilherme Rubini
Copywriter: Fabian Oliveira
Illustrator: Cintia Suzuki
Photographer: Ernst Photography