Ditzo and advertising agency Etcetera from Amsterdam have released this funny campaign recently.
The commercial promotes a new app, which allows people to get in touch quickly and find out how their friends and beloved ones are feeling. By using an abundance of emoticons of course. It appears as if nowadays people themselves have turned into emoticons – at least that’s what the creatives are telling us.
Watch the videos and have a good laugh.
Agency: Etcetera, Amsterdam, The Netherlands
Creative Directors: Raymond van Schaik, Massimo van der Plas
Art Director: Raymond van Schaik
Copywriter: Massimo van der Plas
Illustrator: Magic Mike
Photographer: Edwin Stevens
Account / Strategy: Bas Vroonland