Diesel Advertising Campaign: Quique the Head

Diesel Advertising Campaign: Quique the Head

Quique-the-Head


New Diesel campaign promoting their new line of helmets.

“Quique the Head” is a story of Quique, who is simply born without a body, that is, the guy is just a head.

Through the campaign website you can check the entire history of man, pictures, testimonials, download an application for the iPhone where you can play with the language of Quique, and even “donate” a body for the poor guy (just do the upload a photo of yourself).

Below the video documentary of the campaign.

Agency: Shackleton

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