? 2012 May
Empreinte Commercial: A Holographic Model
Empreinte Commercial: A Holographic Model

The video documents an amazing idea. Empreinte has just opened its store l’Atelier lingerie in Paris. So they had to come with some unique idea that would draw the passers-by attention. They ended up with a holographic model. A beautiful lady appears in a store's window at night, after the store is closed. 3D mannequin would playfully tease the audience and then disappear in a shower of holographic stars.

Dulux Commercial: Weather
Dulux Commercial: Weather

Dulux – the paint manufacturer – and Wellington's creative agency Clemenger BBDO have made this beautiful video commercial introducing the product. The spot features a lady who is willing to make her home look like from a fairytale. The painter helps her. The short video is made like a stop motion film. So we can see the changing weather that reflects on the house. The images are painted with a Dulux paint.

Sprint Commercial: March Dadness
Sprint Commercial: March Dadness

The 30 second video features dad and his son. Son is attaching a mobile phone on the basketball board. And dad is preparing for his big basketball trick seen on NBA. He is willing to catch the heroic moment with the phone. Later it is supposed to be a viral hit. Unfortunately, he does not succeed. “It is really going to be a viral hit”, son mumbles after the board crashes on his father.

Schwarzkopf Palette Prints: Hair
Schwarzkopf Palette Prints: Hair

Schwarzkopf Palette and Dubai's creative agency Impact/DDBO have launched a new print advertisement campaign entitled “Your hair, your canvas”. The two prints below are beautiful decorative pieces. It shows the hair in its finest. The campaign presents the idea that a hairstyle changes person's image and looks. The abstract pictures give women the notion of the creative potential that lies in Palette line.

Charles Schwab Commercials: I Blew My Cash
Charles Schwab Commercials: I Blew My Cash

Charles Schwab and creative agency Mekanism have just launched a funny video campaign the other day. The real Charles Schwab appears in the videos to give a financial advice for people. The first ad features two guys talking on the phone. We can listen to what reasons encouraged a guy to buy a $50 burger with truffles.

HSBC Commercial: Little Investor
HSBC Commercial: Little Investor

The spot features a little boy who is very smart and creative. He helps his neighbors with their casual duties and gets tipped for the little favors. For instance, he gets tips for washing a man's car or walking a senior's dogs. Than he comes back home and puts his money to an impressive collection of piggy banks.

IQ Commercial: How Do You Drink?
IQ Commercial: How Do You Drink?

The videos below feature drunk people and how the world looks from their point of view. The view is blurred and the situation feels helpless. The man in the street is asking for help, but the passer-by is afraid of him. Being drunk in a buss feels scary. And even your dog would not get a friendly stroke. Really strong videos. They hit you with a glimpse of an unglamorized reality.

Canal+ Commercial: Black Swan
Canal+ Commercial: Black Swan

The company decided to have some fun and tease people a little. It documents the directed situation in the park. The team got a prepared black swan, which can be regulated at a distance. They also put a microphone. So when the guy behind the bushes is talking, the sound comes from the swan. All means to draw passers-by attention. You have to see those funny reactions of kids, dogs, grown men, real swans and others.

DB Export Dry Commercial: The Wine is Over
DB Export Dry Commercial: The Wine is Over

The video documents a history. It is said that in 1997 the New Zealand had a wonderful grape yield. So the wine was inn and the beer was off. Ladies were very happy. Unfortunately, the men were not. Wine has a problem – it just tastes not right. So men became very unhappy. Until one day Export Dry saw the light of the day.

Quaker Cookies Commercial: Hedge
Quaker Cookies Commercial: Hedge

The 30 second video features two ladies who are neighbors. The one is bringing the new separately packed Quaker Cookie with her. „Is this a new Quaker Cooky?“, the other over the fence asks. „Yes. This one has chocolate chips, almonds and of course whole grain oats...“. „Mhm“, the other mutters and bites a cookie. The one with the biscuit is stunned. „You just take a bite of my cookie...“. „What? Me? No!“

H2oh! Commercial: Ice Skating
H2oh! Commercial: Ice Skating

H2oh! refreshing soft drink and Argentina's BBDO have launched this short funny commercial. The spot takes place at the dining room and features a family having their dinner. TV is on and the ice skating championships are being broadcast. The mommy and daughter seem to be very excited about their beloved couple's performance. The dad with son seem to be cynical about it.

Axe Commercial: Impact
Axe Commercial: Impact

It features a guy at the beach surrounded by the beautiful models. Of course he wants them, unfortunately they are too good for him and would not even look at his side. Then he takes a shower, pours some Axe Shower Gel into his palm and starts rubbing his chest. Suddenly the girls' attention is attracted. At this moment we would expect them to run and catch him.

Playstation Vita Commercial: The World is in Play
Playstation Vita Commercial: The World is in Play (1)

The video features people in the metro, beach or boxing ring. They would speak in rhymed lines as if in some drama theater. Then the camera would cover the amazing view: the action from the Playstation Vita game takes place in those casual places. The reality becomes a game. Really impressive video and concept.

New World Commercial: Next Day
New World Commercial: Next Day

It features a couple that wakes up in the morning. Obviously this was their first night together after they have met for the first time. It feels a bit awkward. But as more time they spend together, the better it feels. They have breakfast, then go to the New World, buy some food and have a nice picnic in the nature.

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