Colgate dental floss and advertising agency Y&R from Sao Paulo have made these hilarious three prints.
The images feature people who have just caught a fish. The prints also include the special schema that reveals the secret of a truly productive fishing. The instruction shows you how to use Colgate dental floss instead of a fishing line. Hilarious.
See the prints below and tell us if you liked them.
Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Felipe Pavani
Copywriter: Raphael Quatrocci
Art Buyer: Monica Beretta
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Felipe Wanderley
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Fabiola Sidorenko